The German football coach Thomas Doll once countered the rumours of journalists close to him at a press conference with the words: “Blah, blah, blah is that. People talk a lot, so bring me something with substance and truthfulness, was the accusation of the former Dortmund coach.
Doll’s performance was badly staged and is still smiled at today, but his statement had a lot of truth. He demanded what everyone actually wants. Facts, solutions, clear guidelines and results.In 25 years as a sports reporter, commentator, presenter, responsible for broadcasting and stations for Sky and Sport1, press spokesman for a Bundesliga club and as head of Sky sports communication, I have experienced some such performances as with Doll himself and also heard a lot of blah, blah, blah.
That is why I am now advising our clients with an open mind at VIDA11. Clear, direct and with attitude. In career planning, in classic PR up to positioning in a complex media landscape in the field of sports. You too can get in touch with me via Thr3 Winters.